Understand the power of branding with your customers in mind and you will be able to drive a business to a completely new level. See what you have to understand is the desire to purchase a product at a designated time and place. See everybody knows there is only one cola! I don’t have to say its coke cola because they have spent billions of pounds, euros and dollars to brain your mind it’s the real thing.
So haw do you go about branding your company to your customers, well it all begins with a carrier bag. See first impressions are everything and everything cost less than 5p in most costs. I know your thinking save the environment use less plastic bags, well tell the company you work with that’s what a network does relays there message to the masses, and it can do the same in reverse to the company, numbers count.
Now the customer has purchased from you because you and your products are by far the best in the field. So spend 5p on the bag. Well I know an empty bag won’t impress them much, so put the product in it and maybe a FREE sample of something they have yet tried from you.
Did we mention the silent salesman yet, see the bag is the Trojan horse really it carries a secret, a secret so powerful that your customer will not see it coming. See over the years we have all had great customers from a party or lend a kit but we can’t get through the front door to see them, well the silent salesman can.
Most companies in MLM or Networking have silent salesman or more commonly known as an opportunity flyer. See when the bags through the door and they sit down and start to enjoy the moment of opening the bag and sampling the products there guard is down. That’s when the silent salesman strikes, he has undoubtedly one me more recruits than any other thing over the years. See when there at home with no pressure and they don’t have to answer awkward questions like do you need to earn any more money, as if they would tell you anyway.
The simple the recruitment flyer the better and if the company doesn’t do one do your own see it’s the content that matters not the look and feel of the flyer, but don’t forget first impressions do count. Now he is in the door, the chances are they will have read it, now all you need to do is follow it up. Calmly and collectedly, ask them did they get a chance to read about the fantastic opportunities that there are in your company, and how you would just love the chance to share your success with them.
Say it with the passion it deserves because if you can build a team of passionate people you will retire a wealthy person.
So see you on the beeches of the world.
Mark
If your looking for an opportunity http://www.smellthesuccess.co.uk
Monday, 18 February 2008
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